Rabu, 08 Juli 2020

Platform Updates: New Ad Format - Contextual Pops 🚀🚀🚀

Hi Agus!

As part of our continuous efforts to provide additional sources of converting traffic, we have just launched a new ad format - Contextual Pops.

Contextual Pops are triggered by domain names or keywords, showing as a new browser window or tab as part of the browsing session. This targeting option allows you to target users that are either browsing specific domains or are searching specific keywords.


ANY domain name can be targeted and the more popular it is - the more traffic will be triggered.


 

What are they good for?
Contextual Pops are great for e-commerce, travel, merchant-to-affiliate and merchant-to-competitor campaigns. The users that you will target are extremely engaged and easy to convert.


Reach
Worldwide traffic is available, while the majority of traffic originates from desktop and laptops (mobile volume is lower).


Mainstream or Adult?
With Contextual Pops it is up to you - if you will target adult domain names - the traffic that will be triggered will obviously be adult in nature - and vice versa.

What do I need in order to create a new Contextual Pops Campaign?
Settings are similar to Pop Unders, with an extra requirement of a list of domain names and/or keywords that you wish to target.

Don't wait too long - this ad format is HOT and RIGHT NOW will be the BEST time to try it!
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